21 Sep 2007

Topps Tiles / Impey

THE BRIEF

ImpeyUK approached me on behalf of a consortium involving Topps Tiles, Homelux, Impey & Warmup who wanted a 3D instructional DVD with supporting material to illustrate to DIY and trade professionals the process involved in laying a wetroom.

THE SOLUTION

The narrative was provided by the consortium of companies along with product samples and the old dated version of the video.

We used Maxon’s Cinema 4D for all of the modeling, utilizing HDRI lighting techniques to provide a photorealistic look for finished shots.
The entire script was story-boarded first and then signed off before work began.

After a final review and creation of interactive DVD menus the entire 25 minutes film was rendered over the course of a week and then authored to DVD.

THE FUTURE

The DVD continues to be distributed in Topps Tiles stores nationwide.

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